A prediction market app that leverages AI to help users make smarter trading decisions. Built an intuitive mobile interface for real-time market data, prediction alerts, and AI-powered insights to maximize user engagement and conversion.
A prediction market app that leverages AI to help users make smarter trading decisions. Built an intuitive mobile interface for real-time market data, prediction alerts, and AI-powered insights to maximize user engagement and conversion.
Context of the market, why this app was needed, target audience research, and core pain points we were solving for.
Competitive analysis in prediction markets, user interviews, and identifying key pain points that existing solutions didn't address.
KPIs we targeted (DAU, conversion, retention), growth hypotheses we tested, and defining success metrics.
How quickly users understand the app, key onboarding screens, and activation flow.
App Store screenshots design (with reasoning), icon design approach, and impact on conversion rate.
Prediction alerts interface, AI recommendations UI, and market browsing/trading flow.
Monetization strategy, paywall design, A/B test results, and optimization iterations.
A/B tests conducted, metric changes, what worked vs didn't, and key learnings applied.
Before/after metrics, user feedback, and key learnings for future projects.